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Pay Per Click

Pay Per Click

Free Practice Test

FREE
  • TypeExam Format
  • No. of Questions30
  • AccessImmediate
  • Access DurationLife Long Access
  • Exam DeliveryOnline
  • Test ModesPractice

Practice Exam

$11.99
  • TypeExam Format
  • No. of Questions30
  • AccessImmediate
  • Access DurationLife Long Access
  • Exam DeliveryOnline
  • Test ModesPractice, Exam

Online Course

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  • Content TypeVideo
  • DeliveryOnline
  • AccessImmediate
  • Access DurationLife Long Access
  • No of videos-
  • No of hours-
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Pay Per Click

Pay Per Click is a digital marketing strategy used to increase the engagement of a website in search engine results pages. PPC or Pay Per Click is a model that is designed in a way that the advertisers have to pay an amount each time their add is clicked. It is an online advertising strategy used by many advertisers these days by paying only when people take action based on their advertisement. 


Table of Contents

  • Learning Search Engine Marketing Overview
  • Learning Pay per click overview
  • Strategizing PPC campaigns
  • Learning Market Analysis
  • Ad writing Techniques
  • Learning Campaign Management
  • Learning Bid Management Plan
  • Learning Effective landing pages
  • Performance Tracking
  • Learning Decipher User Psychology
  • Reporting & Analysis
  • Testing
  • Learning SEM Management
  • Learning Affiliate Marketing
  • Learning Mobile Marketing

Exam Format and Information


Pay Per Click FAQs

Pay Per Click is a digital marketing strategy used to increase the engagement of a website in search engine results pages. PPC or Pay Per Click is a model that is designed in a way that the advertisers have to pay an amount each time their add is clicked. It is an online advertising strategy used by many advertisers these days by paying only when people take action based on their advertisement.

Some of the major roles and responsibilities of these professionals include the following:

Function and communicate through emails 

Research regarding keywords and trends, algorithms to ensure that one is targeting the right keywords

Creating content based on exclusive and new trends

Analyse feedback and research on keywords 

Manage ad campaigns 

Handle and adjust the targets

Undertake statistics, data and analysis

Communication skills

Interpersonal skills

Analytical skills

Data analysis

Business Marketing Consultant

Digital Marketer

Marketing Analyst

Content Marketer

SEO Manager

This exam is for graduates and professionals who want make their career in search engine marketing department. This exam will definitely boost your CV and create better opportunities for you.

Learning Search Engine Marketing Overview

Learning Pay per click overview

Strategizing PPC campaigns

Learning Market Analysis

Ad writing Techniques

Learning Campaign Management

Learning Bid Management Plan

Learning Effective landing pages

Performance Tracking

Learning Decipher User Psychology

Reporting & Analysis

Testing

Learning SEM Management

Learning Affiliate Marketing

Learning Mobile Marketing

 

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