Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials (1Z0-477)
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials (1Z0-477)
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials (1Z0-477)
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials (1Z0-477) exam demonstrates the knowledge required to use the Oracle Marketing Cloud B2C solution, execute new client account configuration and activation, complete the initial configuration of a Responsys database to support client requirements, and integrate Responsys with third party systems.
Prerequisite for the exam
Candidates applying for this exam are recommended to complete 4 or more Responsys implementations and campaign/program projects (in the primary technical role) with having 1-3 years of field experience.
Course Structure
The topics covered in this exam include:
- Topic 1: Responsys Data Model
- Topic 2: Initial Configuration/Deliverability
- Topic 3: Integration: Interact Connect
- Topic 4: Creating and Managing Content
- Topic 5: Campaigns/Forms
- Topic 6: Programs
- Topic 7: Reporting
- Topic 8: Multi-Channel Campaigns
- Topic 9: Partner Integrations
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Exam Format and Information
Exam Name Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials | Exam Code 1Z0-477 |
Exam Duration 120 mins | Exam Format Multiple Choice |
Exam Type IT | Number of Questions 71 Questions |
Validated Against This exam has been validated against release 6.28. | Exam Fee $245 USD |
Exam Language English | Pass Score 63% and above |
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