Web Marketing
Web Marketing
Web Marketing
Web/digital marketing is that component of marketing which uses internet based digital technologies like computers, mobile phones and various other digital platforms to promote products and services. In today’s world, organisations are eagerly looking for web marketers to enhance their reach through social media. So, if you wish to validate you skills of web marketing then this exam will prove to be really beneficial for you.
Table of Content
- Basics of digital marketing
- Planning a website
- Creating a website
- SEO (Search Engine Optimisation)
- SEM (Search Engine Marketing)
- Understanding the content strategy
- Web analytics
- Importance of social media marketing
- E-mail marketing
- Management of e-commerce
Web Marketing FAQs
What is the course outline of this exam?
- Basics of digital marketing
- Planning a website
- Creating a website
- SEO (Search Engine Optimisation)
- SEM (Search Engine Marketing)
- Understanding the content strategy
- Web analytics
- Importance of social media marketing
- E-mail marketing
- Management of e-commerce
What are the responsibilities of a web marketer?
- Generating leads
- Improving SEO
- Enhancing brand awareness
- Increasing conversion rates
What skills are required for this exam?
- Communication skills
- Writing skills
- Data analysis
- Customer knowledge
What is web marketing?
Web/digital marketing is that component of marketing which uses internet based digital technologies like computers, mobile phones and various other digital platforms to promote products and services.
Who is the target audience for this exam?
- Students and graduates
- IT professionals
- Marketing professionals
- Other interested candidates