Promotions
Promotions
Promotions
Promotions is basically refer to the set of activities, which communicate the product, brand or service to the end user. The idea is to make people aware about the product or brand and attract and attract users to buy the product, in preference over others.
Table of Contents
• Introduction to promotions
• Promotion Techniques
• How to implement a promotion
• Sales promotion techniques
• Joint promotions
• Price promotions
• Premium promotions
• International sales promotion
Promotions FAQs
What is promotions?
Publicizing of a product, organisation or a venture so as to increase sales or public awareness. Promotions includes the following:
• Personal selling
• Advertising
• Sales promotion
• Direct marketing
• Word of mouth
Who is the target audience for this exam?
Anyone having interest in the sales and marketing domain having a bachelor degree. Those who wish to update their sales and marketing skills can also take this exam.
What skills are required for this exam?
- Communication
- Creativity and Problem-Solving
- Data Analysis
- Writing
- Interpersonal Skills
What are the career prospects after completing the exam successfully?
• Advertising Manager
• Marketing Manager
• Sales Manager
• Marketing researcher
• Sales development representative
What are the exam objectives?
• Introduction to promotions
• Promotion Techniques
• How to implement a promotion
• Sales promotion techniques
• Joint promotions
• Price promotions
• Premium promotions
• International sales promotion