Advertising Sales Exam

Advertising Sales Exam 

The Advertising Sales Exam is designed for professionals seeking to validate their skills and knowledge in the field of advertising sales. This certification covers essential aspects of advertising sales, including market analysis, client relationships, sales strategies, and campaign management. Whether you're a sales executive, marketing professional, or business development manager, this certification will provide you with the expertise needed to excel in the dynamic field of advertising sales.

Who should take the Exam?

• Sales Executives: Professionals responsible for selling advertising space and managing client accounts.
• Marketing Professionals: Individuals working in marketing who want to enhance their understanding of advertising sales.
• Business Development Managers: Managers focused on growing business opportunities through effective advertising sales strategies.
• Account Managers: Professionals managing client relationships and ensuring successful advertising campaigns.
• Students and Graduates: Individuals studying marketing, business, or communications who wish to validate their advertising sales skills.
• Consultants: Professionals providing advisory services on advertising sales strategies and best practices.

Course Outline

• 1. Introduction to Advertising Sales
• 2. Market Analysis and Research
• 3. Understanding Client Needs
• 4. Sales Strategies and Techniques
• 5. Negotiation and Closing Deals
• 6. Advertising Campaign Management
• 7. Digital Advertising Sales
• 8. Building Long-Term Client Relationships
• 9. Measuring and Reporting Advertising Effectiveness