Salesforce B2C Solution Architect

The credential of the Salesforce B2C Solution Architect is designed to demonstrate that an individual has experience architecting, developing, and managing multi-cloud solutions that add business value to customers. Salesforce Customer 360 Vision and Platform knowledge is essential to designing, planning, and delivering business value.  B2C Solution Architects are able to generate strategic business value for their customers by integrating multiple enterprise architecture viewpoints, including:

• Business leadership – leading companies to differentiate their customer experiences through multi-cloud solutions.
• Delivery leadership – promoting best practices based on use-case knowledge in multi-cloud implementations.
• Technical leadership – determining what multi-cloud product features are most aligned with a company’s business objectives and vision.

More About the Salesforce B2C Solution Architect

Certified B2C Solution Architects typically have two to three years of experience in Solution Architecture. They serve as a liaison between business and technology. On the Salesforce Customer 360 Platform, they design, plan, and deliver end-state B2C-centric customer experiences across multiple products. The B2C Solution Architect has expertise in: 

• Assessing the digital maturity of a company/customer for assessing what is possible.
• Translating the customer’s vision into relevant customer experiences and appropriate products powering them in delivering business value.
• Modeling best practices focusing on multi-cloud customer profile modeling strategies.
• Modeling customers as humans across their individual multi-cloud profiles.
• Mapping business use cases for multi-cloud capabilities.
• Designing multi-cloud architectures for Salesforce products powering multi-cloud use-cases, aligning business needs with implementation best practices for delivering business value.
• Articulating trade-offs involved choosing one solution over another.
• Delivering appropriate multi-cloud solutions focusing on configuration, customization, and cloud-specific constraints that will positively influence implementation delivery and deliver business value.
• Challenging solutions based on current and future utilization of B2C Commerce, Service Cloud, and Marketing Cloud 
• Leading solution discovery.
• Aligning stakeholders with a solution and the business value it generates.
• Serving as the solution owner for ensuring business value is realized.

Exam Details

Here are details about the Salesforce B2C Solution Architect exam:

Exam Name Salesforce B2C Solution Architect	Exam Code
Exam Duration 120 mins	Exam Format Multiple Choice and Multi-Response Questions
Exam Type Proctored exam or Online proctored	Number of Questions 60 Questions
Eligibility/Pre-Requisite As suggested	Exam Fee  $200 USD plus taxes
Exam Language English	Pass Score 58% and above

Recommended Experience

An individual with experience in the following topics is eligible for this credential:

• Bridging business needs and technical implementations for realizing business value for the customer.
• Leading the vision for business solutions.
• Informing customers and implementation teams regarding use-case best practices and other considerations.
• Driving customer experience solutions through prioritized use cases and also through confirmed customer success criteria.
• Guiding implementation teams with multi-cloud integration and testing scenarios.
• Designing end-state solution architectures and providing the customer options and also a phased approach for reaching that end state.
• Layering suitable technology over the designed architecture.
• Creating a common language for describing the multi-cloud use cases and their successful implementation.
• Defining best practices for multi-cloud implementations.
• Participating in the delivery of the architected solution for overseeing the implementation and revising or redirecting plans as needed.

For More Details See Salesforce B2C Solution Architect FAQs

Course Outline

The Salesforce B2C Solution Architect exam covers the following topics:

Discovery and Customer Success: 27%

• Given a scenario, determine how to facilitate a successful customer engagement (agenda, plan, gather requirements, document, and design).
• Given a set of business requirements and the understanding of standard Salesforce product capabilities, explain the reasoning and considerations to use a certain product.
• Given a scenario with a B2C architecture, validate that the associated systems of record, key objects, and risks have been captured and explained.
• Given a set of requirements, recommend the implementation approach and associated relative effort.
• Given a scenario, articulate dev-ops lifecycle and governance required in a multi-cloud environment to achieve change management goals

Functional Capabilities and Business Value: 7%

• Given a set of customer requirements, recommend suitable B2C products and solution approach to demonstrate a customer process which includes marketing, purchase, service and loyalty
• Given a set of customer requirements for post-purchase activities in a multi-cloud solution, demonstrate how the customer experience can be achieved by leveraging Salesforce B2C products.

Architecture Design: 18%

• Given the understanding of retail solution architecture and integrations, illustrate how Salesforce products interact with each other and third-party systems to support consumer commerce journeys.
• Given a use case, analyze business processes and propose a customer experience solution that generates business value that meets expectations.
• Given a use case, recommend a multi-cloud strategy and implementation approach to create custom personalized experiences that utilize the power of the Customer Data Platform
• Given data security and residency requirements, recommend an appropriate solution and describe how the solution’s considerations can impact implementation.

Data Models and Management: 25%

• Given the Salesforce supported standard object definitions for Commerce objects (profile, orders, products), articulate how key business entities relate between systems of record and systems of engagement.
• Given a set of business objectives and priorities, recommend an appropriate sequence for system integration, data exchanges, and process updates to satisfy known requirements, with recommendations and potential impact to overall program delivery.
• Given a set of customer requirements, articulate the privacy management features across multiple clouds, when to consider a custom solution vs using OOTB features.
• Given a scenario, identify appropriate systems of record and describe how you would extend the standard data model for high volume processing, articulate system limitations, and recommend preferred methods for integration between various data formats.
• Given a scenario that requires knowledge of common data migration strategies and standard Salesforce data migration tools, demonstrate best practices on how to transfer data between products and development environments.

Integration: 23%

• Given a set of customer requirements, recommend an appropriate design and approach for a multi-cloud integration, understanding the out-of-the-box features, system limitations, and when custom integration is required.
• Given business requirements and use cases, recommend appropriate integration patterns based on data volume, latency, and system limitations.
• Given a B2C use case, recommend features and approaches that ensure security for both customers and internal business users while complying with regional and local legal requirements.
• Understand the recommended methods on how to integrate systems to Service Cloud, B2C Commerce, and Marketing Cloud environments using APIs and protocols that support various integration design patterns.

Preparation Guide for Salesforce B2C Solution Architect Exam

Candidates can use this exam guide to assess whether they are prepared to pass the Salesforce B2C Solution Architect exam, as well as to find out what the certification exam is designed for, which training and documentation should be used, and a complete list of exam objectives to ensure a good score. On-the-job experience combined with self-study is highly recommended by Salesforce to maximize the chances of passing the exam.

Review the Exam Objectives

Prior to embarking on any journey, one must have a clear understanding of what he/she is getting into, and the most important aspect of your preparation is reviewing each and every exam objective. In order to gain a detailed understanding of the Salesforce B2B Solution Architect Exam, please visit the Salesforce Official Website. Once you’ve checked out the basics of the exam, you can proceed to the exam guide. Following are the domains this exam covers:

• Discovery and Customer Success: 18%
• Functional Capabilities and Business Value: 19%
• Architecture Design: 23%
• Data Models and Management: 21%
• Integration: 19%

Download Exam Guide

As the next most crucial step in preparing for the Salesforce B2C Solution Architect Exam is downloading the Exam Guide, it is also important to download the Course Outline, as it will aid you in preparing.

Trailhead Modules

As you continue through these modules, you will gain a thorough understanding of how the Salesforce Customer 360 Platform can enable you to design, plan, and deliver end-to-end B2C-centric customer experiences across a variety of products.

• Study for the B2C Solution Architect Certification Trail
• B2C Solution Architect Certification Trailmix

Join the Trailblazer Community

Nearly 80% of respondents report that they have enhanced their productivity through their community involvement, while 93% indicate that their innovation has improved. A trailblazer is a pioneer, an innovator, and a lifelong learner. Through the Trailhead modules and trailblazer knowledge, you will be able to ask questions and get answers from Trailblazers after you join the community. You will also gain access to skills training and connection with Trailblazers. 

Evaluate yourself with Practice Tests

Now that you’ve completed your preparation, it’s time to test your knowledge. It is important to take as many practice tests as possible. This will allow you to determine your strengths and weaknesses. In addition, they teach you how to manage your time effectively and build your confidence by simulating the real exam environment, thus helping candidates prepare better. So start practicing now!