How hard is Salesforce Marketing Cloud Administrator Exam?

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How hard is Salesforce Marketing Cloud Administrator Exam?

As a Salesforce Certified Marketing Cloud Administrator, you are required to have good knowledge of the features available to end-users together with the configuration options available in Marketing Cloud. Also, as a Cloud Administrator, you should also be able to respond to common business requirements and perform administrative functions within Marketing Cloud in accordance with digital marketing best practices.

The IT market is growing day by day. With the technology advancement in the industries such as a Marketing, you need be upgraded. The Salesforce Marketing Cloud Administrator exam is considered to be one of the best courses to showcase your skills. We have curated all the relevant information you need to ace the examination, including the study resources. Therefore, let’s get started:

Salesforce Marketing Cloud Administrator Skills Required

The Salesforce Certified Marketing Cloud Administrator program is designed for administrators with the skills to configure Marketing Cloud products utilizing industry and product best practices.

  • Firstly, you are required to have knowledge of the features available to end-users and the configuration options available in the Marketing Cloud.
  • Also, you should be able to maintain the Marketing Cloud platform, respond to common business requirements, and perform administrative functions within Marketing Cloud.
  • Additionally, you should have 3-6 months of experience administering a Marketing Cloud instance and prior experience with digital marketing.

How difficult is the Salesforce Marketing Cloud Administrator Exam?

Indeed you need to practice and work hard. To make you put your efforts into the right study resources we have curated a study guide that will support you in your preparation. There are assumptions that the Salesforce Marketing Cloud Administrator examination can be difficult. The reason behind this is people are afraid of making efforts and working hard. Also, the cloud computing industry is very dynamic, therefore, updating yourself is a tedious task. But we have sorted all of the things required for you here. Let’s get started:

Salesforce Marketing Cloud Administrator preparatory guide

To know more about the details of the exam you can also visit the Salesforce Marketing Cloud Administrator examination Online Tutorial !

Salesforce Marketing Cloud Administrator examination Online Tutorial
Trailhead Academy and Training

Trailhead training and study guide will not only help you in acing the examination but it will also help you to develop a clear and better understanding of the concept. With Trailhead, you can review online Documentation, Tip Sheets, and User Guides, search for the topics listed in the Exam Outline section of this guide, and study the information related to those topics. 

 Training Course is your key to successfully pass the exam. You can easily get on with training courses for the same. Salesforce offers the candidate quite a few options to choose from.

Join a Study Group 

It is essential to stay connected with people who have similar aims as you. This will not help you clarify your doubts but it will also help to gain additional knowledge related to the Salesforce Identity and Access Management Designer examination. Additionally, you should join some study groups where you can discuss the concepts with the people who have the same goal. This will help the candidate throughout their preparation. Also, you can join the  Trailblazer Community

Practice Test 

Last but not the least, it is very important to get your hands on sample papers and practice tests. The practice test is very beneficial in preparing for the Salesforce Marketing Cloud Administrator examination. Furthermore, solving them will not only make you familiar with the exam environment, and increase your confidence, but will also help you identify the areas where you lack in and need to pay special attention to. Start practicing now!

Salesforce Marketing Cloud Administrator free practice test

Exam Details

The Salesforce Marketing Cloud Administrator examination consists of 60 multiple-choice/multiple-select questions. Additionally, you are given 105 minutes to complete the examination, therefore, manage your time wisely. Next, keep in mind that you need to score at least, 67% to clear the examination. Last but not the least, this examination will cost USD 200 plus applicable taxes as required per local law.

Salesforce Marketing Cloud Administrator Course Structure

The Salesforce Marketing Cloud Administrator Exam covers the following topics –

Digital Marketing Proficiency: 13%
  • Describe governance and compliance in relation to digital marketing.
  • Recognize security best practices for data, permissions, and PII. 
  • Describe Marketing Cloud product inventory and product offerings.
Subscriber Data Management: 18%
  • Given a scenario, describe the contact model. 
  • Given a scenario, evaluate data quality.
  • Explain preference and profile center concepts.
Setup: 38%
  • Given a scenario, implement the configuration of business units, users/permissions, and security/passwords.
  • Given a scenario, determine how to configure integrations.  
  • Describe the features in Setup Home.
  • Describe Marketing Cloud extension products.
Channel Management: 16%
  • Given a scenario, describe the configuration of Mobile Studio and describe the configuration of Email Studio.
  • Given a scenario, describe the configuration of Social Studio and Advertising Studio.
  • Explain the concepts and typical use cases of Journey Builder.
Maintenance: 15%
  • Given a scenario, describe solutions for data extraction and report generation. and monitor a Marketing Cloud account and provide system availability. 
  • Given a scenario, evaluate the benefits of additional Marketing Cloud products.
Salesforce Marketing Cloud Administrator free practice test
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